# Sustainable Marketing

> Sustainable Marketing Services is a strategy-led marketing partner for owner-led businesses in Brisbane and South East Queensland: manufacturers, distributors, and trade and service businesses. Founded in 2008, over 300 businesses helped.


## Sustainable Blog

Read our blog to read about the latest trends and our success stories in marketing, digital, public relations, content marketing and social media.

- [AI gave me my life back](https://sustainablemarketing.com.au/raw/blog/ai-gave-me-my-life-back.md)
- [Business conditions just went negative. Here is what not to cut.](https://sustainablemarketing.com.au/raw/blog/marketing-in-a-downturn-what-not-to-cut.md)
- [AI Content and Google's Spam Update: What It Actually Targets](https://sustainablemarketing.com.au/raw/blog/ai-content-and-googles-spam-update-what-it-actually-targets.md)
- [SEO in the age of AI: What does it mean for your business?](https://sustainablemarketing.com.au/raw/blog/seo-in-the-age-of-ai-what-does-it-mean-for-your-business.md)
- [The More Capable AI Becomes, the More Valuable Your Marketing Foundations Become](https://sustainablemarketing.com.au/raw/blog/ai-marketing-foundations.md)
- [AI Slop Isn't a Technology Problem. This Week Proved It Twice.](https://sustainablemarketing.com.au/raw/blog/ai-slop-isnt-a-technology-problem-this-week-proved-it-twice.md)
- [I Wasn't Trying to Build an AI Operating System. I Was Simply Trying to Make AI Work Better.](https://sustainablemarketing.com.au/raw/blog/i-wasnt-trying-to-build-an-ai-operating-system-i-was-simply-trying-to-make-ai-work-better.md)
- [I Thought I Was Building Better AI. Instead, I Rediscovered Myself.](https://sustainablemarketing.com.au/raw/blog/i-thought-i-was-building-better-ai-instead-i-rediscovered-myself.md)
- [Social Media Hashtags in 2026: What Actually Makes Your Business Discoverable?](https://sustainablemarketing.com.au/raw/blog/social-media-hashtags-in-2026-what-actually-makes-your-business-discoverable.md)
- [How to Connect Marketing Metrics to Real Business Growth](https://sustainablemarketing.com.au/raw/blog/how-to-connect-marketing-metrics-to-real-business-growth-2.md)
- [Get a head start on your 2026 marketing plan](https://sustainablemarketing.com.au/raw/blog/get-a-head-start-on-your-2026-marketing-plan.md)
- [Meet Cleo, our Custom GPT CFO: built by a Redlands digital marketing agency](https://sustainablemarketing.com.au/raw/blog/redlands-digital-marketing-agency-custom-gpt-cfo-cleo.md)
- [How Do I Get My Business Recommended by AI Search?](https://sustainablemarketing.com.au/raw/blog/how-do-i-get-my-business-recommended-by-ai-search.md)
- [Is Your Google Business Profile at Risk of Suspension?](https://sustainablemarketing.com.au/raw/blog/is-your-google-business-profile-at-risk-of-suspension.md)
- [Zero-Click Marketing - Marketing Services in Brisbane](https://sustainablemarketing.com.au/raw/blog/zero-click-marketing-marketing-services-in-brisbane.md)
- [AI and Social Media for Small Businesses](https://sustainablemarketing.com.au/raw/blog/ai-and-social-media-for-small-businesses.md)
- [How Photography & AI Help Brands Grow Faster](https://sustainablemarketing.com.au/raw/blog/how-photography-ai-help-brands-grow-faster.md)
- [9 Biggest Mistakes in Social Media Marketing in Brisbane](https://sustainablemarketing.com.au/raw/blog/9-biggest-mistakes-in-social-media-marketing-in-brisbane.md)
- [What is sustainable marketing?](https://sustainablemarketing.com.au/raw/blog/what-is-sustainable-marketing.md)
- [AI Search Marketing: What Every Business Needs to Know](https://sustainablemarketing.com.au/raw/blog/ai-search-marketing-what-every-business-needs-to-know.md)
- [Optimise your Google Business profile with our Brisbane Marketing Services](https://sustainablemarketing.com.au/raw/blog/optimise-your-google-business-profile-with-our-brisbane-marketing-services-2.md)
- [Great website, but not many calls.  How our Redlands marketing company got them back in the game.](https://sustainablemarketing.com.au/raw/blog/great-website-no-calls-see-how-we-got-them-back-in-the-game.md)
- [How Automotive Marketing Drove 7 Years of Growth for an Independent Workshop](https://sustainablemarketing.com.au/raw/blog/how-automotive-marketing-drove-7-years-of-growth-for-an-independent-workshop.md)
- [When Marketers Meet for Cocktails: Our Night at Baloo Cafe Lounge](https://sustainablemarketing.com.au/raw/blog/when-marketers-meet-for-cocktails-our-night-at-baloo-cafe-lounge.md)
- [The Real Cost of Pausing Social Media Marketing with a Social Media Agency](https://sustainablemarketing.com.au/raw/blog/the-real-cost-of-pausing-social-media-marketing-with-a-social-media-agency.md)
- [Driving membership and engaging audiences through Digital PR in 2025](https://sustainablemarketing.com.au/raw/blog/driving-membership-and-engaging-audiences-through-digital-pr-in-2025.md)
- [Personalisation 101 in Marketing: Strategies, Tools, and What’s Ahead in 2025](https://sustainablemarketing.com.au/raw/blog/personalisation-101-in-marketing-strategies-tools-and-whats-ahead-in-2025.md)
- [How to Start Podcasting: Tips from a Brisbane Digital Marketing Agency](https://sustainablemarketing.com.au/raw/blog/how-to-start-podcasting-tips-from-a-brisbane-digital-marketing-agency.md)
- [Enhance your brand with our public relations agency in Brisbane](https://sustainablemarketing.com.au/raw/blog/enhance-your-brand-with-our-public-relations-agency-in-brisbane.md)
- [Tips on Winning Awards from a Brisbane Digital Marketing Agency](https://sustainablemarketing.com.au/raw/blog/tips-on-winning-awards-from-a-brisbane-digital-marketing-agency.md)
- [Airsport Marketing:  Elevate Your Sport with Public Relations](https://sustainablemarketing.com.au/raw/blog/airsport-marketing-elevate-your-sport-with-public-relations.md)
- [Sustainable Growth:  Navigating Success in any Sea](https://sustainablemarketing.com.au/raw/blog/sustainable-growth-navigating-success-in-any-sea.md)
- [Why Outsourcing Your Marketing to a Marketing Expert is Crucial in a Tight Economy.](https://sustainablemarketing.com.au/raw/blog/why-outsourcing-your-marketing-to-a-marketing-expert-is-crucial-in-a-tight-economy.md)
- [Celebrating Continued Recognition as an ecoBiz 3-Star Partner](https://sustainablemarketing.com.au/raw/blog/celebrating-continued-recognition-as-an-ecobiz-3-star-partner.md)
- [Behind the Scenes: The Good, the Bad, and Success Stories of Digital Marketing Services in Brisbane](https://sustainablemarketing.com.au/raw/blog/behind-the-scenes-the-good-the-bad-and-success-stories-of-digital-marketing-services-in-brisbane.md)
- [Automotive digital marketing](https://sustainablemarketing.com.au/raw/blog/automotive-digital-marketing.md)
- [Crisis Communications Plan](https://sustainablemarketing.com.au/raw/blog/crisis-communications-plan.md)
- [Mastering Membership Retention: Secrets and Strategies for Long-Term Growth](https://sustainablemarketing.com.au/raw/blog/mastering-membership-retention-secrets-and-strategies-for-long-term-growth.md)
- [Unlocking Growth:  The Innovation of Membership Marketing Strategies.](https://sustainablemarketing.com.au/raw/blog/unlocking-growth-the-innovation-of-membership-marketing-strategies.md)
- [Switching Marketing Campaigns](https://sustainablemarketing.com.au/raw/blog/using-switching-marketing-campaigns-to-convert-more-customers.md)
- [Auto Repair Shop Marketing eGuide](https://sustainablemarketing.com.au/raw/blog/auto-repair-shop-marketing-eguide-to-growing-your-workshop.md)
- [Google sued for a fake review](https://sustainablemarketing.com.au/raw/blog/google-successfully-sued-for-fake-review.md)
- [Top Tips on Digital Marketing for Small Business](https://sustainablemarketing.com.au/raw/blog/top-tips-on-digital-marketing-for-small-business.md)
- [Digital marketing strategy for construction companies eguide](https://sustainablemarketing.com.au/raw/blog/digital-marketing-strategy-for-construction-companies-eguide.md)
- [Step by Step “Tradie Marketing” Guide](https://sustainablemarketing.com.au/raw/blog/step-by-step-tradie-marketing-guide.md)
- [The Importance of Using Traditional Media in Modern Day](https://sustainablemarketing.com.au/raw/blog/the-importance-of-using-traditional-media-in-modern-day.md)
- [Marketing your veterinary practice](https://sustainablemarketing.com.au/raw/blog/marketing-your-veterinary-practice.md)
- [As the face of news changes, the PR industry needs to evolve as well.](https://sustainablemarketing.com.au/raw/blog/as-the-face-of-news-changes-the-pr-industry-needs-to-evolve-as-well.md)
- [What journalists wish PR professionals knew when it comes to pitching a news story](https://sustainablemarketing.com.au/raw/blog/what-journalists-wish-pr-professionals-knew-when-it-comes-to-pitching-a-new.md)
- [How to lead your business through a health crisis](https://sustainablemarketing.com.au/raw/blog/how-to-lead-your-business-through-a-health-crisis.md)
- [Tourism Marketing](https://sustainablemarketing.com.au/raw/blog/tourism-marketing.md)
- [How to face a crisis](https://sustainablemarketing.com.au/raw/blog/how-to-face-a-crisis.md)
- [How to handle an interview with media](https://sustainablemarketing.com.au/raw/blog/how-to-handle-an-interview-with-media.md)
- [Hook media with the right bait](https://sustainablemarketing.com.au/raw/blog/hook-media-with-the-right-bait.md)
- [PR Success: Our client Fly Sky High](https://sustainablemarketing.com.au/raw/blog/pr-success-that-saw-our-client-fly-sky-high.md)
- [Why hire professional marketers.](https://sustainablemarketing.com.au/raw/blog/why-you-should-hire-professional-marketers.md)
- [Celebrating a prestigious award win](https://sustainablemarketing.com.au/raw/blog/celebrating-a-decade-in-business-with-prestigious-award-win.md)
- [Seize a media opportunity for your sport](https://sustainablemarketing.com.au/raw/blog/how-to-seize-a-media-opportunity-for-your-sport-successes.md)
- [Influencers drive success for automotive](https://sustainablemarketing.com.au/raw/blog/how-key-influencers-can-help-drive-success-for-your-automotive-business.md)
- [How to use PR to successfully launch automotive products](https://sustainablemarketing.com.au/raw/blog/how-to-use-pr-to-successfully-launch-automotive-products.md)
- [How Great PR Can Elevate Your Air Sport Event To New Heights](https://sustainablemarketing.com.au/raw/blog/how-great-pr-can-elevate-your-air-sport-event-to-new-heights.md)
- [Know Your Target Market](https://sustainablemarketing.com.au/raw/blog/know-your-target-market.md)
- [What can you learn from the Volkswagen crisis?](https://sustainablemarketing.com.au/raw/blog/what-can-your-business-learn-from-the-volkswagen-crisis.md)
- [Australia Day is looming – and Sam Kekovich is back with Lambnesia!](https://sustainablemarketing.com.au/raw/blog/australia-day-is-looming-and-sam-kekovich-is-back-with-lambnesia.md)
- [Write an impressive press release](https://sustainablemarketing.com.au/raw/blog/write-an-impressive-press-release-with-help-from-sustainable-marketing.md)
- [Evaluate your marketing decisions using financial tools](https://sustainablemarketing.com.au/raw/blog/evaluate-your-marketing-decisions-using-financial-tools.md)
- [Create your own Sustainability Brand Ambassadors](https://sustainablemarketing.com.au/raw/blog/create-your-own-sustainability-brand-ambassadors.md)