Marketing for manufacturers and distributors case study: Coffee Bella
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Marketing for manufacturers and distributors case study: Coffee Bella
In this marketing for manufacturers and distributors case study we look at what we achieved for Coffee Bella.
Coffee Bella (now Bella Manufacturing) are the go-to specialists for customised hospitality vehicles. They provide a complete end-to end solution for hospitality to include design, consultancy, manufacturing, after sales service and training.
The Brief
Coffee Bella experienced a a significant loss of online leads and needed to regain rankings and leads quickly. In addition, this company wanted to rebrand and grow its business.
Marketing at a Glance
Sustainable Marketing Services was initially brought on board to tackle a substantial decline in online traffic and leads for Coffee Bella.
Subsequently, Coffee Bella briefed Sustainable Marketing Services to rebrand the company to Bella Manufacturing, including a new name and a fresh visual identity.
Our team delivered a concise strategic marketing plan, content marketing plan and ongoing marketing mentoring and advice.
The primary focus was on enhancing the performance of digital marketing channels and fostering increased sales growth.
The Results
The results achieved using a marketing for manufacturers and distributors strategy include:
- Improved clarity around their brand story and point of difference
- Deliver in excess of 80+ leads from website each month
- Achieved double their sales target in one month in 2015
Testimonial
“My business was facing some particularly difficult circumstances in late 2014 and we were lacking direction and a plan with the best way to move forward.
I had several meetings with Sustainable Marketing Services to develop a plan and help us to improve the performance of our website. I left each meeting feeling inspired and confident in their advice and experience.
My business is now growing with solid strength and I attribute our success to their expertise with our marketing success.
I would not hesitate to highly recommend the Sustainable Marketing Services team to anybody looking to grow their business and effectively market products and / or services.”
Andrew Blair, Bella Manufacturing
Where to from here?
Feel free to give us a call, email, or use our contact form to discuss your project and how we can help you.
Call us on 07 3446 5837 or 0402 095 699.