Strategy-led marketing services for owner-led businesses
Marketing Services Brisbane
We help owner-led businesses across Brisbane, the Redlands and South East Queensland grow with confidence. We work out the strategy, then we do the work, so your marketing is clear, reliable and built to last.
Marketing services Brisbane businesses can rely on
Three services that work together: a Marketing Growth Plan first, then Fractional Marketing Leadership and a Marketing Growth Partnership to put it into action, every month or as a project over three to six months.
Your business has grown, and your marketing hasn't kept up. It goes out in bits and pieces when someone has time, it's hard to tell what it's bringing in, and your brand still describes the business you used to be.
You know your business. Marketing is a different job, and when you're busy it's the first thing to slip.
We start with strategy, then we do the work
We take the time to understand your business before we recommend anything. Then we set out a clear plan, step by step, and run it every month, so your marketing turns up consistently and you can see how it is performing.
You have the same main contact from start to finish. The people you meet at the first meeting are the people who do your work.
How you can work with us
Most of our clients don't have a marketer in house, so we become their marketing team. Our three services work together: the plan, the leadership and the program.
Marketing Growth Plan
A clear, practical marketing plan for your business, so you know exactly what to do next. We learn your business, work out a clear reason for customers to choose you, and set your priorities step by step, in plain English. For local businesses, we keep it short: a local area plan covering your social media, Google Business Profile and other local activity.
Fractional Marketing Leadership
We lead your marketing as your senior marketer, setting the direction and priorities every month, coordinating any specialists and reporting the results to you. You get senior marketing leadership without hiring a full-time marketing manager.
Marketing Growth Partnership
We run your marketing program every month, so your marketing turns up consistently. What we run depends on your business.
For a manufacturer or distributor, it is usually a complete marketing system built over the year: your website and its content, photography, LinkedIn, capability documents, sales tools, advertising, PR and trade shows. If your products reach consumers through retailers or dealers, we run your consumer promotions too. All of it is aimed at one thing: helping buyers understand what you make, so they decide sooner.
For a local trade or service business, it is your social media and reels, your Google Business Profile, and Facebook ads and local promotions.
Each month you see what was done and how it is performing, including the calls and enquiries we can track. We also work with you to measure the growth in your leads and sales.
View Marketing Growth Partnership
We provide the leadership and the program together, ongoing every month, or as a project over three to six months to deliver a brand strategy, a marketing plan, a new website or a capability document.
The results we achieve
- No 1: Helped CTEK become the number one battery charger brand in Australia and New Zealand
- 3 to 6: Months to close a sale for an energy efficiency solutions company, down from 12 to 18 months
- 4: Clients we built brand strategy for have gone on to sell their businesses
- 28%: Sales revenue growth in one year for a trade business
- 2: Phone calls a day from social media for a Redland Bay plumber
- 180: Phone calls a month from Google for a trade business
- 5: Business awards for an automotive workshop, including Business of the Year
- 40: Net promoter score for a national sports body, up from minus 12 when we started
- 80+: Website leads a month for a hospitality vehicle manufacturer
Our marketing capabilities
Each one is part of your plan, not a stand-alone job, so everything your customers see says the same thing.
- Brand Strategy. A clear reason for customers to choose you, and the look, colours and other signals that make you instantly recognisable.
- Marketing Strategy. A practical plan with clear priorities, in plain English.
- Digital Marketing. Your website, SEO and AI search visibility, Google Business Profile and Google Ads, working together, so customers find you wherever they search.
- Social Media Marketing. Regular posts, reels and social media advertising that keep you front of mind and bring in new enquiries.
- Public Relations. Telling your story to the media and your industry.
- Reputation Management. Building and protecting your reputation: reviews and communications that build trust, and a steady hand when something goes wrong.
- Website and Capability documents. A website and capability document that show buyers what you can do, when they can't see the work for themselves.
Who we work best with
Owner-led businesses that are growing and finding growth hard to manage. In practice, two kinds of business:
- Manufacturers and distributors whose products take real understanding to explain.
- Local trade and service businesses with a small team, who want steady enquiries in a crowded market.
Testimonial for CTEK
"Over the past 6 years CTEK would like to thank you for your outstanding work in the Public Relation & Marketing within the Australian and New Zealand.
Since you started working for CTEK the contribution that Sustainable Marketing Services have made in raising awareness of the CTEK brand and our products, particularly in the areas of DC-DC on-board charging and the professional workshop has been outstanding, this has led to CTEK becoming the number one Battery Charger brand in both Australia and New Zealand.
Your marketing and PR work has been a major factor in increasing our sales in both countries year on year.
I would like to take this opportunity to thank you for your services over the past six years and wish you all the best for the future."
Yours sincerely, Robert Briggs, Director of Sales & Marketing Asia Pacific, CTEK
Check out the CTEK case study here
Let's make your marketing do-able
Tell us where your business is now and where you want it to go. We'll start with a conversation, not a sales pitch.
Call us on 07 3446 5837 or 0402 095 699.
FAQs
Frequently Asked Questions
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Three services that work together: a Marketing Growth Plan, Fractional Marketing Leadership and a Marketing Growth Partnership. The plan comes first. Once it's done, the leadership and the program put it into action, ongoing every month or as a project over three to six months.
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Not always. Every client starts with a plan. Most don't have a marketer in house, so we provide the leadership and the program together. Some only need the plan, or a project. We'll tell you what you need now, and what can wait.
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With a conversation about where your business is and where you want it to go. Then usually a Marketing Growth Plan, so you know what to do first.
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Yes. Projects run over three to six months and deliver a brand strategy, a marketing plan, a new website or a capability document. Many of our project clients come back as they grow.
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By the results you care about: calls, enquiries and sales. Each month we report what was done and how your marketing is performing, such as website visits and calls from your Google Business Profile. We also ask you about the leads and sales you are seeing, so we can connect the two. Growth in sales can take three to six months to show.