Client Testimonials

“I first enlisted Sustainable Marketing Services’ help with our organisation in mid-2013. At the time we were a small organisation looking to become more sustainable for the long term and to become more visible within the Brisbane community. Maria and her team worked closely with us to establish goals, recognise and highlight our strengths and develop our brand. With the help of Maria and her team we managed to increase our visibility, have a clear understanding of our future direction and set some realistic targets.

Sustainable Marketing Services has assisted us to increase our organisational size by 60% in the last 12 months and we are continuing to grow at a steady rate. Maria is always keeping me up-to-date with any upcoming networking events or opportunities, which are of benefit to our organisation.

Not only have we achieved all set targets and more, but we have gained the extra benefit of having Sustainable Marketing Services on our side, which has helped us to better understand our clients and outline achievable goals. The continuous mentoring that Maria has provided us goes above and beyond what was expected. We will continue to use Sustainable Marketing Services into the future.”

“To meet our expectations I found it was desirable for Sustainable Marketing Services and MAAA to become ‘part of a team’. In achieving this, they have focused on our goals and created the marketing strategy we need to achieve our objectives. In a short period of time our organisation has increased member retention and strengthened our relationship with members through more communication channels. Close to 20% of our members completed our recent member survey, which provided valuable insight for our future direction. I would recommend the team from Sustainable Marketing Services if you are looking at moving your organisation forward with reliable results.”

“What a pleasure it is to engage a company that wants to know and learn how your business operates. Sustainable Marketing Services helps you look inside your company so you can assess your direction and determine how you can grow, change and enhance your business. Matching business goals with marketing goals gives strength to your company moving forward.

To put it simply we are heading down the same road to the same location.

Sustainable Marketing Services is considerably different than a PR or marketing agency. The managing director is an experienced professional with wonderful creative ideas balanced with business acumen.

Whilst you may outsource this section of your business, this particular company makes you feel it is part of your internal structure. This gives you confidence in decision-making processes along the marketing journey.”

“Sustainable Marketing Services brought the QCCS Group of companies to life by identifying our authentic brand positioning, developing two visual identities, and creating a corporate brochure that highlights our competitive advantage.

Visiting us on-site in Mackay, Maria Anderson conducted brainstorming sessions with us and interviewed our staff and clients to identify the essence of our brand that drives our brand’s success: a shared vision and commitment to ‘whatever it takes – safely and efficiently’.

The Sustainable Marketing Services team then developed a new visual identity for both QCCS and QBCT making sure that the brands for all four of companies worked together to bring a unified brand voice. The corporate brochure they created emphasises all the collective strengths our clients love.

Thank you Maria and your team. Your marketing insights helped us increase our clarity and strengthened our focus on the future. We are now implementing our brand positioning into all of our marketing processes such as signage, cars, staff uniforms, capability documents and our websites.”

"After 5 years of operating the OZ Bin Cleaning Master Franchise here in Queensland we felt that the various pieces of marketing material we had developed during those years was lacking. They lacked in uniformity, no longer portrayed a clear picture of our company or service, nor did they contain the same key messages throughout.

Having decided we needed some professional help, and as a provider of environmental services, we wanted to work with a company with similar values to ours. After seeing some of Maria’s work, the decision to go with Sustainable Marketing Services was both easy and right!

Maria and her team took the time to first really understand everything about our business. The brand positioning process was very worthwhile, not only for the Sustainable Marketing Services team to develop great copy, but also for ourselves to really look at every aspect of our business and service.

We were thrilled with the new brand positioning, compelling copy and marketing tools presented to us and are now far more confident in providing this to our franchisees for their marketing and sales activities. We have no doubt that our new material will be instrumental in achieving increased sales.

Maria and her team were friendly, helpful and a delight to work with. We are only too happy to recommend Sustainable Marketing Services to any business that requires professional marketing assistance."

“Sustainable Marketing Services donates time to help promote local Capalaba businesses and improve the economic prosperity of Capalaba. Maria Anderson sits on the committee and has helped reposition the CBID brand that is driving renewed interest in CBID. She is an active member of the committee and is focused on the Capalaba community and sustainability in the Capalaba area. Maria brings to the committee a broad range of skills along with a principle-centred leadership style that is highly valued by the committee and myself. Maria is also extremely generous with her donated time as a CBID volunteer and has been a major contributor to the value proposition CBID offers to its members and potentially all Capalaba businesses.”

“I‘m one of those guys who knew I had a good idea, knew I had the ability to manufacture the product, and also knew that it would rely on good marketing if it were to be successful to which I had absolutely no idea of how to go about it.

To be honest, I was scared. I thought it (marketing) was too big and too hard. I thought it was expensive and that it would be almost impossible to find someone who even cared. Marketing, I thought, was complicated at best and a hit and miss (scatter gun) approach based on my (little) experience.

That was until I was lucky enough to meet Maria. It‘s obvious to me now, but not at first, that Maria not only has a vast knowledge of marketing and a great amount of experience, but also has a ‘feel‘ for the person and the product she‘s dealing with.

Maria has understood the product (and therefore the market) and very cleverly dissected the approach into little bite size pieces where all I had to do was swallow. Maria has turned my fear back into confidence. I can do this. This will work for me. I will be successful. Thank you."

“I was ready to position my business for growth, but I didn‘t really know how to make it happen. Then I read about Sustainable Marketing Services when they won the ‘Best Emerging Business‘ award in the 2009 Redland Chamber of Commerce Business Achievement Awards. I thought their broad, senior-level marketing expertise could help me across the board with the marketing strategy and implementation I would need to take my business to the next level.

“Was I ever right! Maria and her team started off by taking the time to really understand my business and my goals. Then they used their strategic insights to develop exactly what we needed.

We were able to focus on running our business and doing what we do best, knowing that Sustainable Marketing Services had the marketing activities fully under control.

We really enjoyed seeing our customers’ response to our new branding at the trade show launch. It was all positive. This gave us a real lift in leads and sales - the new branding worked!”

"Sustainable Marketing Services has helped our business build our brand reputation and boost our online presence. Many years ago they created a marketing plan that focused and aligned to our core business, services and aligned with our company ethos. This advice enabled us to specifically focus resources and achieve more sustainable growth.

Our business has a long heritage being established over 65 years ago. Sustainable Marketing Services recommended we brand position based on our heritage and innovation. This positioning has really helped differentiate us and enables us to continue our focus and trust in our brand; both internally and externally.

They created a digital marketing strategy for our current website and managed the build for us. Today, we have a 15% visibility online for our category which engages with our marketplace and clients. They are currently working with us on the digital strategy and building a new website and consistency bring innovative ideas to the table which will make positive differences. Part of their role was also setting up and developing content strategy in our social media presence.

From our perspective, its wonderful to have someone that has the expertise and capabilities to link digital marketing and traditional marketing together to align with our business values and customer focus. Sustainable Marketing, has demonstrated good experience in both areas, and have been able to advise the best balance our investing resources across both digital and traditional marketing; they have executed this well and delivered results.

As a team, we are confident and appreciative of their expertise; they make this area easy to understand and implement, and have been great to work with in all aspects."

“I engaged Sustainable Marketing Services when I established Evolve Property Services in 2011. At that stage I had a thought bubble of a concept, without a business name. We worked together to define the Evolve's brand story (and name) and this developed with the design of the logo, website, business consumables, etc. Maria and Lisa were professional and personable and I'm extremely satisfied with the end product. I plan to partner with Sustainable Marketing Services with the growth on my business.”

“To the team at Sustainable Marketing Services. I want to mention that from the moment I met Maria Anderson from Sustainable Marketing Services which was at the QWESTnet Marketing Workshop early this year in Brisbane I found her very obliging to assist to the point that we missed the course by several hours and Maria gave us the time after the course to catch up and understand what we missed and all this after she had completed her day and all this for no charge.

So much so I felt that this was the person for our company and also because like Vital Light products we are adding to our collection of Sustainable Marketing Services people.

When building a new company around sustainable products you must acquire people who are congruent to what your about; a care for our current and future place on planet; a free flowing attitude and a no hurry and trusting approach.

Hence the reason for choosing Sustainable Marketing Services for our valued company to assist us in sales and marketing and to add us to aim for the high quality of companies and people for us to do business with.”

“The goals of the project were to develop a destination brand (including brand positioning, visual identity and brand strategy) for both Cleveland and Capalaba. Maria Anderson from Sustainable Marketing Services undertook the background research to understand the ‘heart’ of the centres. This was followed by focus groups from each of the regions, to understand their views and gain ideas.

From this consultation concepts were generated and revised, and revised, until we were satisfied we had a selection of logos for each centre, using a range of different approaches.

These logos and an accompanying range of taglines were then presented back to the local businesses, who voted on the most appropriate. A style guide for each was prepared.

I liked Sustainable Marketing Services’ approach to the project which included a considerable effort to understand the centres and what they mean to the locals. This enabled the resultant logos to accurately reflect the ‘hearts’ of both Cleveland and Capalaba. Sustainable Marketing Services was very responsive and flexible to our requests and had a good understanding of what was required.

I would like to thank Maria and her team for their efforts and an excellent outcome.”