
Services case study: Giuntabell
In this services marketing case study we look at what we achieved for Giuntabell.
Giuntabell, where caring counts. Giuntabell want to go to work and make a difference. Their team is passionate about enhancing the financial performance of charities and the non-profit sector. They want their clients to be exceptional so they can deliver more for their communities.
The Brief

Giuntabell engaged the Sustainable Marketing Services team to elevate their brand, and improve their digital and traditional marketing assets to support growth.
The scope included branding, digital marketing and communications.
Marketing at a Glance
- Brand Positioning: a new brand positioning strategy including key messages, copy and visual identity to elevate the professionalism of the Giuntabell brand.
- Digital Strategy: Creating an integrated digital strategy, a web brief, identifying a suitable developer, managing the build, writing the web content and organising visuals.
- Marketing Communications: creating a range of marketing collateral, including brochures and flyers.
- Generosity Forum: Creating a presentation and supporting ‘sample bag’ collateral.
(The visual identity was created by DTA Studio and the website was built by iSonic.) See the Giuntabell website here.
The Result
The results we achieved with services marketing for Giuntabell are discussed below.
The brand positioning strategy and digital strategy bring the unique point of difference for Giuntabell to life, as well as helping Giuntabell attract new clients.
Testimonial
"Giuntabell is a charity and not-for-profit specialist. We are passionate about enhancing the financial performance of our clients. We want them to be exceptional so they can deliver more for their communities. The Sustainable Marketing Services team developed a digital strategy and brand positioning as part of an overall marketing strategy. From a marketing perspective, their focus was on elevating our brand and driving more leads and sales for our company. This involved making sure our brand story came to life through a clear design and content structure. They did a wonderful job at customising the website to our niche audience, talking to what is important to them and their communities. By understanding what our audience’s needs were on their journey through our website, it has been able to build trust and move them to the next stage of having a conversation with us. We have had many positive comments and we have already had some leads come through the new website. Their team is consistently looking at ways to deliver better marketing and better results for us. They are a delight to work with and we feel like they are part of our extended team. We would recommend them to any organisation."
Nunzio Giunta, Principal, Giuntabel
Where to from here?
Feel free to give us a call, email, or use our contact form to discuss your project and how we can help you.
Call us on 07 3446 5837 or 0402 095 699.