Google Business optimisation | Brisbane marketing services

Digital Marketing

Optimise your Google Business profile with our Brisbane Marketing Services

Posted by Maria Anderson

Attract more local customers with our Brisbane Marketing Services

If you’re a trade or services business in Brisbane, you know that staying visible, trusted, and competitive takes more than word-of-mouth. We optimise your Google Business profile as part of our Brisbane marketing services, helping you to be seen by more locals, get your phone ringing, and achieve sustainable growth.  

With a Net Promoter Score of 88 and a 5-star Google review average, clients trust us because we’re strategic, responsive, and genuinely focused on making marketing easier, more effective, and results-driven.

Local Search | Google Business Optimisation

Why Local SEO Matters for Trade & Services Businesses

When people search for your services online, the most valuable real estate isn’t just your website, it’s often the Google Local Pack (map results):

Showing up in the Google Local Pack is critical for winning new customers in your service area, especially when they’re ready to buy.

Proven Google Business Optimisation for Trade & Services Businesses

One of the strategies we undertake as part of your broader marketing plan is Google Business optimisation, helping you to increase calls, enquiries, and sales month after month.

We:

  • Set up and verify your Google Business profile
  • Create and manage consistent citations (business listings)
  • Publish weekly Google Business posts to boost local SEO rankings and visibility
  • Manage and respond to reviews to protect and strengthen your reputation
  • Ensure your business information (NAP) is accurate across your citations

By integrating your Google Business activity into your marketing, digital marketing, social media, and PR strategy, we amplify your overall results.

We charge a fixed fee of $800 per month including setup, verification, citations, weekly posts, review management and monthly reports.  

Reviews Build Trust and Bookings

In the trade industry, reputation is everything. BrightLocal’s research shows that 91% of Australian consumers read reviews before choosing a business, and 71% trust online reviews as much as personal recommendations.  (Source: BrightLocal)

That’s why review management is at the core of our Google Business optimisation service. We help you:

  • Create a system for generating reviews from across your service area
  • Reply to all reviews — using relevant keywords without overdoing it
  • Publish weekly Google Business posts to strengthen local visibility
  • Address negative feedback quickly to protect your reputation
K&G Automotive: Google Local Pack
K&G Automotive: Google Local Pack

Real Results from Our Clients

K&G Automotive — Local SEO Growth

As a result of our Google Business optimisation and integrated marketing strategy, K&G Automotive:

  • Achieved over 500 Google reviews with an average rating of 4.7, boosting visibility and trust
  • Increased monthly Google Business phone calls to 160–180 (up from 71 in 2018), generating more enquiries and service bookings
  • Won the Best Automotive & Transport Business award in 2024, with marketing strength and innovation recognised as a key contributor to their success.
City Tree Services:  Google Business Review
City Tree Services: Google Business Review

City Tree Services — Fast Wins with Google Business

While developing their capability document and new website, we prioritised getting their Google Business profile optimised.

As Tony Jansen, Founder of City Tree Services, put it:

“The quick wins, such as Google My Business, have brought in an increased income stream, providing income to allow us to scale up our business and hire a general manager.”

Want to learn more about marketing for tradies? Explore our Step‑by‑Step Tradie Marketing Guide here.

Why Choose Us for Brisbane Marketing Services

Clients choose us because:

  • A senior marketing expert leads your account — ensuring consistent progress and alignment with your goals
  • We keep you informed with regular updates and monthly reports
  • We integrate Google Business optimisation with branding, marketing, digital marketing, social media, and PR to drive stronger results
  • Our services are affordable and transparent

See our Seven Critical Questions you should ask a Marketing Company before hiring them.

Ready to grow your business with our Brisbane marketing services

Book a meeting today and let us optimise your Google Business profile so you can attract more local customers — and keep them coming back.

Call us today on 07 3446 5837 or email us here.

FAQs — Brisbane Marketing Services & Google Business Optimisation

Q: How long does Google Business optimisation take to work in Brisbane?
A: Results can start in as little as one month, with stronger growth over three to six months.

Q: Is a website still important if I optimise my Google Business profile?
A: Yes. Google Business captures local customers ready to act, and your website converts them into paying clients.

Q: How much does your Google Business optimisation service cost?
A: $800/month, fixed fee, including setup, verification, citations, weekly posts, and review management.

Q: Can you integrate Google Business with my social media?
A: Yes. Linking your Google Business posts to social media boosts visibility, credibility, and lead generation.

Q: Do you only serve Brisbane?
A: No. We’re Brisbane-based but work with clients across Australia.

About the Author

Maria Anderson is the Founder & Managing Director of Sustainable Marketing Services, a multi-award-winning Brisbane marketing agency known for integrating brand, marketing, digital, PR, and social to deliver measurable, sustainable growth.

A data-driven strategist with over 25 years’ experience, Maria is a Certified Practising Marketer (Australian Marketing Institute) with a Bachelor of Business (Marketing and Public Relations) and Diplomas in Sustainability and Financial Services. She helps businesses launch, grow, and protect their brands through results-focused, sustainable marketing strategies.